Inspired by the slow-living movement in the 80s, our brand wants to retake the natural rhythm of life. “We believe everything good takes time”. The philosophy of “Vita lenta”, or “slow life,” emphasizes the importance of decelerating our pace to cultivate a more meaningful and fulfilling existence. The hurried and often stressful rhythms of modern living, the art of slow living advocates for a deliberate and mindful approach to life.

This philosophy is rooted in the belief that by slowing down, we can enhance our overall well-being, deepen our relationships, and more fully appreciate the beauty and richness of life’s simple pleasures.

SOFTWARES

Adobe Illustrator

Adobe Photoshop

Adobe Premiere Pro

Adobe Dimension

Figma

TAGS

Typography

Branding

Print

Packaging